Diwadi
The AI Operating System for Business Professionals
The Problem
Non-technical teams waste 15-20 hours/week juggling fragmented AI tools (ChatGPT, Claude, Gemini, Julius AI, Gamma AI, Notion AI) with constant context switching, manual copy-paste workflows, and zero integration with their work files.
These tools are nowhere near as productive as Cursor is for developers — they lack deep file integration, multi-agent orchestration, and unified workflows.
Current tools were built for developers, not for HR managers, marketers, or finance teams.
Our Solution
Diwadi is a mini-OS that sits on top of your existing OS — a specialized layer for AI-powered work with its own file system, agent orchestration, and marketplace. Bringing OS-level productivity to business professionals.
- Multi-agent orchestration: Complex tasks handled automatically
- Unified chat: All AI models (GPT, Claude, Gemini) in one place
- Deep file integration: Works directly with PDFs, Excel, docs, videos
Market Opportunity
Global market across corporate workers, freelancers, students, and educators — with 255M accessible users.
Business Model
Unlimited asks, custom utilities
Shared workspaces, collaboration
Self-hosted, SSO, custom SLA
⚠️ Future Business Model — No current monetization. Pricing shown is planned for future implementation.
Product Status
MVP launched Oct 31, 2025
Continuously iterating with <50 early users, shipping weekly releases based on feedback to refine product-market fit.
- 20+ file format support (Word, Excel, PDF, video, audio, images)
- Cross-platform desktop apps (Mac, Windows, Linux)
- Weekly releases based on user feedback
Competitive Landscape
| Solution | Target | Key Limitation |
|---|---|---|
| Cursor | Developers | Not for business docs |
| Julius AI | Data analysts | No multi-format workflows |
| Gamma AI | Presenters | Can't reference files |
| Notion AI | Writers | No file operations |
| ChatGPT | General | No file workspace |
| Diwadi | All non-tech | ✓ Solves all above |
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The AI Operating System
for Business Professionals
A specialized OS layer for AI-powered work. One unified workspace with its own file system, agent orchestration, and marketplace — replacing fragmented tools for HR, Marketing, Finance, Sales, and Executive teams
The Problem: Fragmented AI Tools
for Non-Technical Work
While developers have Cursor and Windsurf, non-technical professionals juggle 5-10 disconnected AI tools with zero integration
Today's Reality for Business Users
Julius AI for CSV/Excel Analysis
Can't reference other file formats
Gamma AI for Presentations
Standalone, can't pull from research docs
Notion AI for Documents
Locked in Notion ecosystem, no file operations
Random Online Tools for Compression
Privacy concerns, no workflow integration
ChatGPT/Claude for General Queries
Copy-paste hell, no file workspace
The Core Problem
- • No last-mile integration: Can't reference CSV data + PDFs to create a PowerPoint
- • Context switching: Constant tab switching between 5+ tools
- • Workflow fragmentation: Every file format needs a different tool
- • No unified workspace: Research in one place, output in another
- • Trivial tasks are painful: Need online tools for simple compression/conversion
The Market is Already Validating This Need
CTOs are pushing developers to adopt Cursor and Windsurf for 100x engineering productivity. But the same leaders have no equivalent recommendation for their Marketing, HR, Finance, or Sales teams.
People are already searching for solutions: "how to use Cursor for marketing" tutorials exist, but Cursor is code-first and not designed for business documents.
The Solution: Diwadi
Think of Diwadi as a mini-OS that sits on top of your existing OS — a specialized layer for AI-powered work. It has its own file system, app marketplace (custom agents), and orchestration engine. Cursor revolutionized coding. Diwadi is the OS for everything else.
Multi-Format Intelligence
Work with all file types in one place: Word, PowerPoint, Excel, PDF, CSV, videos, audio, images, markdown. No more switching tools.
Cross-File Referencing
Reference multiple files in one workflow: Pull data from CSVs + insights from PDFs → Generate PowerPoint. True last-mile integration.
Custom Utilities & Agent Marketplace
Create custom workflows per file format. Publish and discover agents/super-prompts — think VS Code extensions for business operations.
Built Like a Mini-OS
Not just an app — it's your AI operating system. Desktop-native (macOS, Windows, Linux) with unified file management, agent orchestration, and an extensible marketplace. No browser tab chaos.
Market Opportunity
We're targeting a global market spanning corporate knowledge workers, freelancers, students, and educators across both English and non-English speaking markets who need unified AI-powered productivity solutions
TAM
Total Addressable Market
Global market across all segments and languages
810M users: corporate, freelancers, students, educators
SAM
Serviceable Addressable Market
Global markets including English & non-English speakers, all segments
255M users across corporate, freelance, student & educator segments
SOM
Serviceable Obtainable Market
Realistic 3-year ARR target
765K paid users @ 0.3% market penetration
Why Now?
78% of Organizations Using AI
78% of enterprises have already adopted AI, with 85% implementing agents in at least one workflow. But non-technical teams lack unified tools designed for their workflows.
$4.6B Investment in Gen AI Apps (2024)
Enterprise buyers invested $4.6B into generative AI applications in 2024 (8x increase from 2023). Desktop AI workflows like Cursor have validated this market approach.
75% of Knowledge Workers Use AI Daily
75% of global knowledge workers use AI at work today, but juggle 5-10 fragmented tools. The pain of context switching is creating massive demand for unified solutions.
First-Mover Opportunity
No incumbent has solved "Cursor for Business". We're positioned to capture this category as it emerges.
Target Users
Non-technical professionals who work with multiple file formats daily
Finance & Planning Teams
Heavy Excel/CSV users who need to analyze data and create reports
Click to view use cases
Marketing Managers
Content creators managing campaigns, decks, and research
Click to view use cases
HR Professionals
Document processing, policy management, communications
Click to view use cases
Sales Teams
Proposal creation, presentations, data analysis
Click to view use cases
Customer Success
Account management, reporting, documentation
Click to view use cases
Executives & Managers
Cross-functional workflows, strategic documents
Click to view use cases
Researchers & Academics
Literature review, data analysis, academic writing
Click to view use cases
Product Roadmap
From foundational file operations to a full collaboration platform
Foundation Shipped
Launched: October 31, 2025
- 20+ file format support (Word, PowerPoint, Excel, PDF, CSV, videos, audio, images, markdown)
- Basic utilities per format (compress, convert, edit)
- Cross-platform desktop app (macOS, Windows, Linux)
- Weekly releases with new features
Platform Capabilities
Q1-Q2 2026
- Custom utility builder - Create workflows per file format
- Agent marketplace launch - Publish & discover custom agents
- Team collaboration features - Shared workspaces
- Enterprise SSO & security - SAML, SCIM provisioning
Full Platform
2026-2027
- Folder sync with AI version control - Intelligent collaboration
- Real-time collaboration - Google Docs-style editing
- Reduce G Suite/MS Office dependency - Native productivity suite
- Mobile apps - iOS & Android
Business Model
Planned product-led growth with tiered monetization strategy
⚠️ Future Business Model — Currently, Diwadi has no active business model or monetization. The pricing and tiers shown below are planned for future implementation.
Free
Forever
10 asks/month
- All file formats
- Basic utilities
- Local processing
Target: Trial users
Pro
per user/month
Unlimited asks
- Everything in Free
- Custom utilities
- Priority support
- Agent marketplace
Target: Power users
Team
per user/month
Team features
- Everything in Pro
- Shared workspaces
- Collaboration tools
- Shared agents
Target: Teams 5-100
Enterprise
Contact sales
Full platform
- Everything in Team
- Self-hosted option
- SSO, SAML
- Custom integrations
- SLA & support
Target: 100+ employees
Note: Pricing tiers and advanced features (Team, Enterprise) are part of our roadmap and will be rolled out as the product matures.
Competitive Landscape
Diwadi is the only unified solution for non-technical AI workflows
| Solution | Target User | File Formats | Integration | Key Limitation |
|---|---|---|---|---|
| Cursor / Windsurf | Developers | Code-first | Terminal | Not for business docs |
| Julius AI | Data analysts | CSV, Excel | Standalone | No multi-format workflows |
| Gamma AI | Presenters | Slides only | Standalone | Can't reference research files |
| Notion AI | Writers | Markdown, docs | Notion ecosystem | No file operations |
| ChatGPT / Claude | General | Text-based | Copy-paste | No file workspace |
| Diwadi | All non-tech | ALL formats | Unified workspace | ✓ Solves all above |
Why We'll Win
-
Network Effects (Agent Marketplace)
Like VS Code extensions — community-built agents create defensibility
-
Data Moat
File operation patterns + custom utilities = proprietary dataset
-
First-Mover in "Cursor for Business"
Category creation opportunity — define the market
-
Distribution via SEO
Ranking for "free [tool]" queries brings organic traffic
Perfect Timing
-
Enterprise AI Push
CTOs pushing Cursor for devs, but nothing for other teams
-
Proven Desktop AI Pattern
Cursor validated that desktop > browser for AI workflows
-
Fragmentation Pain is Real
Users actively searching for "how to use Cursor for marketing"
-
Platform Play
Not just an app — an ecosystem of business AI agents
Product Status
MVP launched Oct 31, 2025 — Continuously iterating with early users, shipping weekly releases based on feedback to refine product-market fit
Product Milestones
20+ File Format Support
Word, PowerPoint, Excel, PDF, CSV, videos, audio, images, markdown
Cross-Platform Desktop App
Native apps for macOS, Windows, and Linux
File Operation Utilities
Compress, convert, edit across all supported formats
Content Marketing Strategy
SEO Content Creation
Started targeting Google AdWords keywords like "free online video compressor", "image converter", etc. to drive organic traffic.
Note: Not main focus yet, but building foundation for SEO-led growth
Product-Led Growth
Free tier allows users to try Diwadi with no friction. Convert to paid as they hit usage limits and see value in workflows.
Early stage — focused on product development and weekly releases
The Team
Experienced founder with proven track record building venture-backed B2B SaaS companies
Vysakh Sreenivasan
Founder
Experience
- Co-founder & CTO of Databrain Labs Inc (Business Intelligence SaaS platform)
- Serial founder: Co-founded 3 different companies with 3 different co-founders
- Deep expertise in building B2B SaaS products and enterprise tools
Why This Problem?
Witnessed firsthand how CTOs push Cursor adoption for developers while non-technical teams struggle with fragmented AI tools. Diwadi brings developer-level AI productivity to everyone.
Vysakh Sreenivasan
Founder
Developer
Product Engineering
Developer
Product Engineering